Or, How to Avoid Seven Common 20th Century Mistakes Professionals, Entrepreneurs, Executives & Advisors Repeat While Intent on Successfully Making Their 21st Century Point With Clients & Themselves

What’s Your Point? is a whisper in the ear, a tap on the shoulder, a pat on the back and a mental kick in the pants for those with years of hands-on business experience, who have achieved a level of sophistication in communication, but may not have received as much formal training in communication, as they have in their chosen field.

This "place to think" provides advanced evaluation of relevant 21st Century communication issues and insight into how to:

• avoid Seven Common 20th Century Mistakes
• gain the advantage over those who continue to make them
• correct the mistakes and amplify the resulting opportunities

In these uncertain and frustrating times, in the midst of redefinition of business on many levels, this surprising, instantly-practical new book offers:

• a fresh point of view on communication skills, knowledge and strategies relevant to the clients you serve in the 21st Century
• a client-centric perspective for attracting the individuals or businesses you want to target
• an exorcism of ingrained biases, stereotypes and habits that are often invisible to you, but not others
• a reevaluation of what you've forgotten, overlooked and ignored when communicating with clients

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